Picterra Introduces Tracer: New Solution for Plot Monitoring, Reporting, and Verification
Comprehensive geospatial solution streamlines compliance, verification, and sustainability monitoring across multiple industries Lausanne, Switzerland – November 7, 2024 – Picterra, a leading provider of GeoAI solutions, today announces the launch of Picterra…
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Comprehensive geospatial solution streamlines compliance, verification, and sustainability monitoring across multiple industries
Lausanne, Switzerland – November 7, 2024 – Picterra, a leading provider of GeoAI solutions, today announces the launch of Picterra Tracer, a new, all-in-one product designed to simplify and enhance the process of creating, validating, analyzing, and monitoring land plots and boundaries using geospatial imagery. This versatile product is aimed at producers, operators, and traders involved in the supply chain of soft commodities and forestry, where compliance with environmental regulations and sustainability reporting is critical. Picterra Tracer provides a visually appealing geographic interface to trace commodities to their plots.
Developed with flexibility and efficiency in mind, Picterra Tracer addresses various use cases. It helps organizations comply with regulations like the European Union Deforestation Regulation (EUDR), validate carbon credit claims, and perform complex environmental monitoring. Picterra Tracer works with satellite, drone, or aerial imagery, leveraging open-source layers globally through Google Earth Engine and at a regional scale (issued by national institutes or recognized mapping bodies) so users can analyze plots accurately and confidently.
“Regulatory requirements such as the EUDR and the demand for transparent sustainability practices have created immense pressure on companies to manage their supply chain and associated geospatial data more effectively. As fragmented solutions have only added complexity to the operations of ecosystem stakeholders—keeping stress levels high with EUDR on the horizon—Picterra Tracer steps in to fill this gap. It delivers a product that not only simplifies compliance but also adds strategic value by transforming raw data into due diligence reports relevant across multiple industries.” Frank de Morsier, COO & Co-Founder, Picterra
